Ouidad: The Curl Experts

A woman’s hair is a sacred thing. In society it symbolizes beauty and femininity and it can be a large part of what makes us feel like who we are. And for Ouidad, well, it’s her life’s work. So, when a woman loses her hair as a result of cancer treatments, a terrifying time becomes even more overwhelming.

A breast cancer survivor herself, Ouidad knows firsthand about the possible side effects of treatments. While it is a daunting time for any woman, Ouidad wants everyone to know how important it is to try to stay positive. And when those first hairs begin to grow back, it is like a new beginning and something to rejoice in!

October is Breast Cancer Awareness Month, and Ouidad offers caring guidance on steps for re-growing (and loving) your new hair, post-cancer treatments. She reminds women to be patient while waiting for their hair to grow back. And she also says that it’s import to stay away from coloring for at least a year while your body recovers from the chemotherapy. Curly locks or straight, Ouidad conveys that going through cancer treatments and losing your hair is a drastic and stressful time. So no matter the color, no matter how curly or straight, when it comes to your new hair growth, Ouidad says: “Celebrate that it’s back!”

And as a dedicated advocate for the cause, Ouidad has built her Curls for a Cure organization, which is committed to helping find the cure. Learn more about Curls for a Cure, which has raised over $228,302 for the Breast Cancer Research Foundation.

Ouidad wants women to know that there is life after cancer – and it can be fabulous!

October is National Brest Cancer Awareness Month

We all know the need for medical research to prevent and cure disease, and when someone has fought the battle and survived a disease, the need and urgency just comes into sharper focus. Ouidad knows the battle that millions of women fight each year with breast cancer. She herself is a survivor.

In 2002 Ouidad was diagnosed with breast cancer, the same disease that took her mother’s life. While she was treated, and recovered, she vowed to continue the battle in support of all women. So in recognition of National Breast Cancer Awareness Month in October, The Breast Cancer Research Foundation, Ouidad’s Curls for a Cure partner, will be very busy!

Ouidad’s goal is to raise $100,000 this year for research, to add to the quarter million dollars raised since the Curls for a Cure organization began. To help this effort, Ouidad and Curls for a Cure will match your donations – dollar-for-dollar – up to a total matching contribution of $50,000 for 2009 alone!

The statistics on breast cancer are staggering; Ouidad wants to change those numbers, and you can help. Donations can be made directly online, or even as an add-on to your shopping basket during check-out, while making a purchase. Let’s work together with Curls for a Cure to help end breast cancer and save women’s lives.