Great Advice Leads to a Great Ouidad Experience!

I have a client who has been coming to the New York salon for years. She has been with everyone from Ouidad to Vincent to Ana and now she is in my chair.

She has tried to grow her hair out forever and no matter what, she feels “it just won’t drop.”  So I gave her all of her options, including a softening treatment. She was extremely resistant to this due to her horrible past experiences with relaxers, and didn’t even want to hear about it.  I suggested she go online and read about it on ouidad.com. I also stressed that we don’t use sodium hydroxide but a calcium hydroxide, and we mix it with Deep Treatment so it’s not harsh on the hair.  Again, she didn’t want to hear it but said she would think about it.

Two weeks later she booked an appointment for the softening.  She came in extremely nervous; I expected it.  We did a long consultation to go over what exactly she wanted so I could tweak the formula and the timing.  After it was all said and done, she looked great!

Yesterday she called to say how much she is enjoying her hair. I finally asked what made her change her mind and take the plunge. Her reply, “I knew where I was getting it done,” made me feel good.

Alex,  Stylist, 57th Street Salon, NYC

Ouidad Stylist Alex Works on Singer Tiffany Giardina on the Streets on New York City

Mention the name Tiffany Giardina to your tweens and teens, and most of them will  recognize it. The 15-year old singer/songwriter has already found major success with her first studio album, No Average Angel.

nycmon

While still quite young, she is extremely talented. You can hear her music regularly on Radio Disney and featured in the TV movie, Another Cinderella Story.  And parents, if you’ve got younger daughters, this is one curly-haired celebrity that you’d want them to emulate: Giardina works with the Ronald McDonald House, the Cooley’s Anemia Foundation and other charitable organizations.

So, who did this curly girl turn to when shooting her new video for No Average Angel? None other than Ouidad stylist Alex! Alex was determined to give Giardina  fabulous curls that would stay with her throughout the entire demanding day of shooting.  This was especially important, since in the past she has mostly been photographed with straightened hair!

Here’s what Ouidad stylist Alex had to say about the experience:

“It was wonderful working with Tiffany on the set of her music video.
The best comment was Tiffany’s mom asking, “Are you going to bring
products to touch-up during the shoot?”I said that we probably
wouldn’t need them. At 11PM, over 14 hours since we started the day,
we wrapped filming and her curls were still perfect!”

Check out her video and her fabulous hair, here!

Another Winner of ‘If These Curls Could Talk’ Shares her Curly Hair Freedom!

Friday, 27 November 2009, 6:00 | Category : Ouidad Clients, Ouidad, The Business
Tags : , , , ,

kidsLike the first homesteaders taming the Old West, growing up with curly hair in the High Plains region of America certainly challenged my ability to domesticate my locks. Plenty of wind and a semi-arid climate created the perfect frizz-zone to dry out my loose waves and curls! Liberating my curly hair has been a life-long process, similar to teaching a child to walk.

At first, someone held my hand. As the youngest of four daughters who all who have curly hair, I was a living dress-up doll. Barrettes, ribbons, and headbands decorated my head! My mother braided my hair or pulled my tresses into pigtails and ponytails. Mom would sometimes curl my hair around her fingers, leaving soft, playful ringlets to frame my innocent face! On other occasions, my curls were topped off with a hat.

This was a great arrangement for me until the day Mom scratched my eye and burned my forehead while curling my bangs for school pictures! I think it was my mom’s way of saying it was time to take a few steps on my own.

When I started to walk unassisted, my curls were frequently brushed, which didn’t look so bad until puberty hit! Hormones created more havoc with my hair than a wild fire blazing across the prairie! Like a lot of women, I grieve the loss of the beautiful coloring, sheen, and smooth texture. My curls turned coarse, dark, and difficult, much like a teenager’s attitude! My curls still have a tendency to throw tantrums!

Ponytails weren’t a desirable option anymore after a youth group leader asked me to tell him what’s under a pony’s tail. Instead, I experimented with perms, crimping, and straightening my hair, as well as bleaching and coloring! I took new strides with short hair and asymmetrical cuts, anything to see what style would be most flattering, easiest maintenance, and low cost!

Somewhere along the walking path, curls went from adorable and cute to unprofessional and undesirable. Job interviews were conducted with straight hair or sleek styles. I can count on one hand the number of men who have complimented my curly hair. I can count on one finger the number of times a man used the actual words “I love your curly hair!” Women possess a much better record of admiration! However, I never really achieved my own curl happiness…until Ouidad. For the first time, I’m seeing them as bold and beautiful!

One of my sisters discovered Ouidad. She introduced the products to my mom and me. Wow, what a difference! As a spiritual person, I felt God was encouraging me to embrace the gift of curly hair rather than fight what He gave me. It was consuming too much time and energy to be someone I wasn’t born to be. Song of Solomon 7:5 reads “Your head crowns you like Mount Carmel. Your hair is like royal tapestry; the king is held captive by its tresses.” I wanted to improve my gait by learning to cherish my own royal tapestry!

While researching Ouidad and her products, I discovered she faced many challenges to be the “Queen of Curl.” Four banks rejected her idea to help curly haired people learn to properly care for their hair. For years, I told my hairdressers curly hair shouldn’t be cut the same way as straight hair, but they laughed at me the same way the banks laughed at Ouidad!

I am so appreciative Ouidad did not take “No” for an answer. I admire her courage in the face of adversity and opposition. I wish I had the opportunity to meet her! Ouidad’s site is teaching me to embrace the beauty of my curls, and her products are helping with the transition, especially since the nearest certified salon is 800 miles away! Ouidad’s encouraging spirit nurtures curls from the inside out! I am so thankful she never gave up on her dream! She’s been a blessing to me and many others!

Through the years, God was weaving a unique tapestry that finally brought me to Ouidad, a courageous woman who could help me learn to love my locks! As my mom created finger-ringlets to crown my head, I don’t think she fully realized the power she possessed to liberate curly hair! Little did I know throughout my journey, I had everything I needed to free my curls — right in my own hands.

People immigrate to America for liberty, freedom, and the power of choice. In the case of my curls, liberty is freedom from physical restraint! One of my favorite photos with curly hair was a reenactment of Lady Liberty, a national symbol of the freedom we seek. Isn’t that interesting? I think it was meant to be. Free YOUR curls!

Chelsie Donner