What do Comedian Chris Rock and our Ouidad have in common?

Thanks to www.blackcelebkids.com for the Image

Well, Rock is also on a personal quest to instill curl confidence across the globe, and especially in his two young girls, Lola and Zahra. When his daughter asked, “Daddy, why don’t I have good hair?” Rock responded with a new movie that explores the lengths kinky haired people go to for a straight hair style, and in the process uncovered the serious impact that straight hairstyles can have on people with kinky hair.

Rock admits that he struggles with how to respond to his daughter’s questions about hair, but this new film is certainly a persuasive reply! But we all know that Ouidad has had the answer all along: she strives to make the care and styling of curls so easy and enjoyable that you’ll want to wear your hair kinky and curly every day, naturally. Remember: Less is more! As Director Rock might say, that’s a wrap!

Wear those kinky curls with pride!